Resume of Content Writer in Text Format
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CONTENT WRITER-leveraging 8+ years of experience
Enthusiastic and high energy is driven Content Writer experienced in developing content for company websites, blogs, white papers, business collateral, case studies, and advertising copy. Experience in writing, rephrasing, proofreading, editing, and managing content both for B2C and B2B clients. Expertise in quickly sizing up assignments, creating a timeline, and delivering high-quality content for multiple platforms within defined time frames. Leveraged knowledge of best SEO practices in creating content as per SEO requirements for better search engine performance. Excellent written and verbal communication skills; passion for keeping up-to-date with developments in the digital and social media platforms
- Proficient to utilize industry best practices and familiarity with the organization's mission to inspire ideas and content
- Competent to communicate and cooperate with a writing team, including a content manager, editors, and web publishers
- Skilled to follow an editorial calendar, collaborating with other members of the content production team to ensure timely delivery of materials
- Adept to develop related content for multiple platforms, such as websites, email marketing, product descriptions, videos, and blogs
- Experienced to monitor and analyze the performance of key performance indicators (KPIs) to offer suggestions for improvement
- Expertise to use search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results
- Search Engine Optimization (SEO)
- Creative Writing
- Blog Writing
- Search Engine Marketing (SEM)
- Creative Writing
- Social Media Marketing (SMM)
- Keyword Research
- Editing and Proofreading
- Web Writing
Greenlam Industries Ltd., Noida | Jan. 2018 – Feb. 2022
- Created, edited, and proofread text content for company websites and blogs with a team of 10 content writers.
- Worked closely with the SEO team to produce website content for different sectors inclusive of Meta tags, title tags, and header tags.
- Coordinated with the corporate communication and Marketing team to set long-term strategies for effective content creation.
- Ensured continuous updating of collateral in line with the brand essence, market demand, and client requirements.
- Created content using various multimedia formats that can be ream, listened or viewed onscreen.
- Created content for the whole website featuring products and services that maximized business for the company.
- Developed a repository that reduced lag in the content creation process and speeded up the production of content and collateral.
Sahni Natarajan & Bahl, Greater Noida | Oct. 2016 – Dec 2017
- Liaison with marketing, sales, and engineering team to identify, align and prioritize content opportunities.
- Wrote clear and persuasive copy for editorial pieces, landing pages, blog articles, and thought-leadership pieces, as well as for products and in support of other teams
- Met and collaborated with business personnel and department leaders to audit current copy, rewrite existing content, and write original copy as needed by the group
- Revised, edited, and proofread content based on feedback provided and developed and maintained a thorough understanding of the B2C business and diverse target audiences.
- Works closely with brand teams to maintain a thorough and up-to-date understanding of product lines; must be willing to research independently when necessary.
Education – B.A (English), Chandigarh University 2012
Languages Known: English, French & Hindi
~References and other documents available upon request~
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