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DIY Guide to Writing LinkedIn Profiles in 2015 - Part 2

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Updating your LinkedIn

In the previous article, we talked about how you can create a LinkedIn profile on your own by following a simple series of steps. Creating an account on any social networking site is easy. Knowing what to do with it and how to use it to your advantage is a bit of a tough task; not everyone is an expert at using social media. To help you out in doing the same, we will be reflecting on how you can update your LinkedIn to make it look more professional and eye-catchy within this article.

As per certain surveys, now-a-days most of the recruiters globally are heading towards/prefer headhunting for potential employees on LinkedIn. Having a LinkedIn profile does make you step out of the crowd, but there is nothing more off-putting to an online recruiter than an empty/half-filled/poorly framed LinkedIn. Your LinkedIn profile is like your online resume; you can choose to make a favourable, lasting impression, or you can choose to destroy your personal brand forever. A visually appealing and informative LinkedIn not only increases your chances of getting hired, it also creates an impression that you are willing to put an effort into a task and give it your best shot. This can create a huge impact on any recruiter's mind when making a hiring decision. 

Let us look at the steps you need to take to update your LinkedIn profile in minutes.

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DIY Guide to Writing LinkedIn Profiles in 2015 - Part 1

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As one of the biggest professional social networking site on the internet today (over 300 million users), LinkedIn is regarded as an important platform to connect, search for like-minded professionals and find one’s dream job. Previously underestimated, LinkedIn is today considered as a powerful tool to showcase one’s professional prowess to potential recruiters. It is no wonder that new users are creating their profiles on LinkedIn every day to start off their professional journey.

All of us want to be hired and employed by top-notch businesses to utilize our full potential and grow professionally and personally. As a search tool for job providers and job seekers, it is important for us not just to have a profile on LinkedIn, but also for the profile to be professionally enticing so as to market ourselves effectively in the corporate domain. To achieve this, one can either hire a professional writer to enhance and update the profile, or do so by themselves.

In this article, we will explore how one can create/update their LinkedIn profile quickly, without much effort, on their own.

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Simple & Effective US/Canada Resume Format

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If you live in the US or are applying to the US / Canadian markets, you need to be very attentive to the format of the resume that you share. A lot of US companies still have not upgraded to modern day formats and prefer the old-style resumes (Arial, font size 10+, without boxes, light sized doc) and if your resume format differs from this, your resume might stand a good chance of getting rejected. 

On these lines, we designed a very simple, yet very effective resume for these markets. We have stuck to the use of Arial font in the resume but ensured that the file looks good to the eye. The positioning of content has been taken care of in line with how US recruiters view resumes. Keywords have been added appropriately and the language kept simple to ensure the recruiter does not feel that the resume has been written by someone else and not you! 

Below we highlight the format in the form of some major guidelines. 

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Are you still using a traditional objective in your resume?

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Traditionally resumes have an introductory statement at the beginning. Most people call it the “Objective Statement”, where they mention what they want to do in their lives, or more specifically, with their careers. This statement is what hiring managers read or are expected to read first (given that it’s placed at the top of the page). So in a way, it is this statement which can reserve the job for you but if not done properly, this same statement can be the reason why your job search is over before it even started.

We have seen thousands of resumes and most of them include objective statements. Very few resumes, though, use statements which impact the reader. Most of the rejected resumes read very vague objectives, similar to:

“To utilise my skills with a company which understands my talents and provides me with the platform to grow in my professional life.”  OR

 “To use my skills and expertise to grow the organization.”

and so on and so forth. Do you really think that such a start to your resume is doing you any good? Well, no!

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Letter to all Customers – Beware of Fraud & Please exercise caution when choosing Resume Services online

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Dear Customers,

Since November 2013, there have been a lot of complaints regarding Resume Writing services especially from the Delhi/Noida region. A lot of companies (more than 10) have mushroomed in this area and taken up names which resemble popular company/website’s like ours, naukri, shine, etc. The names these websites take are similar to or or, etc. This has not only impacted the reputation of the big companies but also impacted start-up firms like ours who are new into the business and creating a name through genuine service excellence. As they say, one dirty fish spoils the pond.

Now, all these companies have a similar modus operandi – they set up a BPO/Call Centre where every seat is priced and has a target to achieve. All callers target customers who are not aware of online banking but need a job desperately. These callers then take the customers’ online baking details and dupe them of huge amounts on the pretext of jobs and resume writing services. By the time the customer realizes, the fraud has already been done and the caller is unapproachable.

As founder of, I urge you to exercise extreme caution before you fall into the trap of such companies. Please verify the company details, check their About Us page or Company Page and try to locate them. If the callers seem fishy, do not proceed with the transaction. If any company offers you a job promise on the pretext of resume writing, do not believe them at all! And NEVER EVER share your banking or credit/debit card details with any caller from any company.

We contacted CCAvenue – our trusted payment partner today, to clarify their stand on this matter. The good thing we found is that payment gateways like CCAvenue, EBS, etc. have started taking cognizance of this growing menace and have started to confiscate the payments of these fraudulent companies. This has resulted in huge losses for them and should become a deterrent for anybody to start this business again. However, in all this, it is the customer who has had to pay the price.  

If you receive any such alleged calls claiming to be from or any company’s name resembling, please notify us immediately at JLIB_HTML_CLOAKING and we will take appropriate action at the earliest. Our Customer Support staff NEVER asks you for your banking details and will never solicit you for a job. We are writers and only provide Writing Services to professionals which help them with their job search. We do not provide any other service and if anybody offers you any other service in our name, please call us and notify us immediately.

We assure you the best of service and the best quality documents always.

Requesting your support and trust,
On behalf of the entire Team,
Rajat Vashishta
(Founder & Director)

Dated: February 2014

"Should I pay someone to write my CV?"

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Being a Resume Writing firm, the obvious answer to expect from us would be 'yes'. Although it is always helpful to hire a professional to write your resume, there are other sides to this decision too. And unless you are absolutely convinced that you need a professional to write your CV, you should not pay someone to do it for you.

Let us do an interactive study of the steps involved in writing a winning resume and how a professional writer approaches the task v/s how a normal working professional does.

It all begins with your job search

The next step in the career of every professional begins with the frustrating task of looking for a job. This is the first stage where you interact with your future employer although in an indirect manner. You go through their job description, their website, read their brochures and try to learn more about the company. You then decide what the job can offer and if it is worth leaving your present job for this one. If you decide to go for it, you take your present CV and apply straightaway; who has the time to customize the resume for a job.

What does the resume writer do?

She understands the job profile, and takes a decision on what kind of a resume would suit such a JD. Remember, she has a vast experience in writing a lot of similar resumes. She then digs into her database and researches similar profiles before starting to work on your resume.

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How to write a Fresher or Graduate’s Resume

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Fresher-ResumeFor fresh graduates, writing a resume seems tough for two reasons:

  1. You are new to the Job Market
  2. You do not have a work history and hence no experience or roles to boast

Both these reasons are valid and can throw any fresher off-guard when writing their first formal resume for an employer. However, this can be easily tackled if you can answer this very basic question – what would you like to include in your first Resume?

Now before we answer this, we first need to answer the question - why do employers want resumes? Employers want resume as it gives them an insight about an individual’s qualifications and skills so that they can evaluate these with respect to the company's area of work and hire people accordingly.

Now, established companies are always on the lookout for people who already have a work experience. But that does not mean fresher's are not welcome. Because fresh graduates carry a lot of skills and drive to work and at the same time are available at a low cost, every company is open to hiring fresher candidates with relevant skills and aptitude. This is the area which a fresher's resume should always address. Hence, the main ingredient of your resume needs to be relevant skills for the employer. 

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Frame your Resume - the Napoleon Hill way

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Napoleon Hill is considered to be one of the pioneer writers of personal-success literature. He was one of the earliest proponents of philosophy-of-success and his book, Think and Grow Rich testifies his authority on the subject. Advocates of personal development refer to his book as a bible and his groundbreaking formulae are still applied by students and aspiring professionals. His works are still subjected to a lot of researches and it has been found that several theories propounded by him can be applied today. His concepts centering on resume writing are relevant today which we will elaborate here.

Resume Writing – Napoleon Hill’s Way

Napoleon Hill did not call the document a Resume or a CV. Instead he called it a “Brief”. His exact thoughts on how important the brief or resume is were:

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Best Job Search Practices & Strategies

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Finding a job is tough. Finding one which matches your potential is even tougher. While getting a job which matches your talent with the job proposal is exciting, jumping on to a job in a hurry can also be a fatal mistake. A blind job find will simply have you land nowhere. If you are not following the perfect job finding strategy then you would not be able to stand before the right employer. An apt job finding stratagem refers to some fixed steps leading to an ideal job. For instance, if you are a creative writer and you are opting for a job stating copy writing and translation as well, the genre is unnecessarily extended. Let’s try to discuss some practices which can help you land a job as per your expectations.

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